Privacy Policy

This policy explains what personal information SwiftCity collects, why we collect it, and how you can control it.

Effective 27 March 2025Last updated 12 Jul 2026
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Introduction

Nextique SwiftCity Private Limited ("SwiftCity", "we", "us" or "our") operates the website swiftcity.in and its related mobile applications (together, the "Platform"). This Privacy Policy describes how we collect, use, share and protect information about you when you visit the Platform, create an account, place an order, or otherwise interact with us.

By using the Platform, you agree to the collection and use of information in accordance with this policy. This policy is drafted in compliance with the Information Technology Act, 2000, the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, and the Digital Personal Data Protection Act, 2023.

Information We Collect

We collect information that you provide directly to us, information generated automatically as you use the Platform, and information we receive from trusted third parties such as payment gateways and logistics partners.

CategoryExamplesWhy we collect it
Account detailsName, email, phone number, passwordCreate and secure your SwiftCity account
Order detailsShipping address, billing address, items purchasedProcess, ship and support your orders
Payment detailsCard token, UPI ID, transaction IDProcessed by RBI-authorised payment partners; SwiftCity does not store full card numbers
Device & usage dataIP address, browser type, pages viewed, app versionImprove performance, security and personalisation
Location dataDelivery pincode, approximate locationEstimate delivery times and serviceability
CommunicationsSupport tickets, chat transcripts, reviewsRespond to queries and improve service quality

How We Use Your Information

  • To process, fulfil, and keep you updated on your orders and deliveries.
  • To verify payments and prevent fraudulent transactions.
  • To personalise product recommendations, offers and search results.
  • To send order updates, service alerts and, where you have opted in, promotional communication.
  • To detect, investigate and prevent misuse of the Platform.
  • To comply with applicable law, regulation, or a valid legal request.

Cookies & Tracking

SwiftCity uses cookies and similar technologies to keep you signed in, remember your cart, and understand how the Platform is used. You can control cookies through your browser settings at any time.

For a full breakdown of the cookies we use and how to manage them, see our dedicated Cookies Policy.

Sharing & Disclosure

We do not sell your personal information. We share information only with:

  • Logistics and courier partners, to deliver your orders.
  • Payment gateways and banks, to process transactions securely.
  • Cloud hosting and analytics providers, bound by confidentiality obligations, who help us run the Platform.
  • Government authorities or law enforcement, where required by law.

Data Storage & Security

We use industry-standard safeguards, including encryption in transit, access controls, and regular security reviews, to protect your information against unauthorised access, alteration or loss. Your data is stored on servers located in India and, where applicable, with reputed cloud infrastructure providers.

No method of transmission or storage is completely secure. While we work hard to protect your data, we cannot guarantee absolute security.

Data Retention

We retain your personal information for as long as your account is active or as needed to provide services, comply with our legal obligations, resolve disputes and enforce our agreements. Order and invoice records are typically retained for the period required under Indian tax and consumer protection law.

Your Rights & Choices

You may, at any time:

  • Access, review and update your account information from your profile settings.
  • Request a copy of the personal data we hold about you.
  • Request correction or deletion of your personal data, subject to applicable legal retention requirements.
  • Opt out of promotional emails, SMS and push notifications at any time.

To exercise any of these rights, write to us at privacy@swiftcity.in.

Children's Privacy

The Platform is not directed at individuals under the age of 18. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so we can delete it.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. We will post the revised policy on this page with an updated "Last updated" date, and, for material changes, notify you via email or an in-app notice.

Grievance Officer & Contact

In accordance with the Information Technology Act, 2000 and rules made thereunder, the details of the Grievance Officer are provided below.

Grievance OfficerData Protection Team
CompanyNextique SwiftCity Private Limited
Registered addressVillage Ojal 1126 Kanola, Mashobra, Shimla, Himachal Pradesh, India 171007